Australia
Australia: Latest insights, analysis and trends linked to the image, reputation and branding of Australia: its nation brand positioning, country-of-origin strength and perceptions of Brand Australia internationally.
Christopher Hire on Cities, Innovation and City Branding
Christopher Hire, Executive Director of 2thinknow Innovation Agency, talks about city attractiveness, economic development and the main challenges cities face with regard to brand image and reputation.
Can Seng Ooi on Place Branding, Culture and Sustainability
Can Seng Ooi in this interview discusses place branding in Denmark and Singapore, and the links between city branding, culture and sustainability.
Creating Liveable and Loveable Places in Australia – the Scope for Place Branding
Place branding strategy consultant Malcolm Allan of PlaceMatters shares examples of cities in Australia and how they are creating liveable, loveable places.