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companies

Profiles of businesss and organizations specialized in place branding, place marketing, economic development.

Development Counsellors International (DCI)

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Development Counsellors International (DCI): North America's leaders in place branding and marketing since 1960, focusing on tourism and economic development.
Interviews

David Haigh on the Meaning and Valuation of Nation Brands and Soft Power

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David Haigh of Brand Finance, on current trends and developments in nation brand valuation and soft power performance.

Ipsos

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Ipsos is the third largest global market research firm. It delivers information and analysis that makes our complex world easier and faster to navigate and inspires its clients to make smarter decisions.

Brand Finance

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Brand Finance: get to know the world's leading independent brand valuation and strategy consultancy, which publishes the Nation Brands report on the top 100 most valuable country brands and the Global Soft Power Index.

Landor & Fitch

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Landor & Fitch: a global brand strategy consultancy and design agency specialized in brand consulting, brand experience, place branding; supporting destinations, cities and countries around the world.
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At The Place Brand Observer (TPBO) we are passionate about the identity, image and reputation of cities, regions and countries, their uniqueness, attractiveness, soft power and brand value.

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