- Introducing: World's Best in Place Branding -
destination marketing
Destination marketing: Learn about latest research insights, best practice examples and expert advice for destination marketing professionals. Wondering what is the difference between destination marketing and destination branding? Read our free Quick Guide!
More about the topic in our article on the meaning of destination marketing, the trends and challenges – in the eyes of leading place professionals.
Bill Baker on Destination Branding for Small Cities
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Place branding expert Bill Baker on his bestselling book, Destination Branding for Small Cities, plus exclusive insights into his work.
Destination Branding Case Study: Rebranding Tillamook County, Oregon
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Destination branding case study by Bill Baker with details on place branding strategy and approach used for Tillamook County in Oregon, USA.
Summary: 5th Intl. Conference on Destination Branding and Marketing, Macau
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Keynote speaker and place branding practitioner Malcolm Allan reflects on the 5th Destination Branding and Marketing Conference in Macau, December 2014.
Sustainable Tourism Advice for Destination Marketers: Keep it Real!
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Info by VisitEngland for destination branding professionals on sustainability and how to create authentic, credible place brands and marketing campaigns.
South Africa: Storytelling for Responsible Tourism
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South Africa uses storytelling in its destination marketing to support inclusive tourism - great video and example for sustainability in place branding.
NEW: Story Competition!