India: Latest insights, analysis and trends linked to the image, reputation and branding of India: its nation brand positioning, country-of-origin strength and perceptions of Brand India internationally.
New Delhi's attractiveness for investors, high potentials and visitors, according to international rankings and indices: its city brand strength and reputation.
Shalini Bisani tells us how the "Incredible India" marketing campaign and the reputation of London led her to pursue a PhD in Place Branding in the UK.
Paul Temporal, Oxford University Associate Fellow and brand consultant, shares his thoughts on nation branding characteristics, country brands in Asia and the growing market of Islamic branding.
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