Marketing Places: Cities, States and Nations

A short review and summary of Marketing Places book by Philip Kotler, Donald Haider, Irving Rein, first published in 1993, and in a revised edition in 2002.

Philip Kotler on Place Marketing, Branding and Why We Need to Rethink Capitalism

Professor Philip Kotler in this interview discusses place marketing, his latest book on how to fix capitalism and why he likes Simon Anholt's Good Country Index.

Thoughts on 2015 Place Marketing and Branding Manifesto

Spot on: 2015 Place Marketing and Branding Manifesto by Best Place Institute & leading place branding scholars and experts: definitions, concepts, goals.

Destination Managers: How to Create a Meaningful Visitor Experience

Guest post by Erik van t' Klooster on how to create meaningful visitor experiences at destinations. Good tips for destination marketing professionals.

Ethics And Why We Need To Rebrand Branding

Josh Jost ethics and identity consultant in London, reflects on ethics and why we need to rebrand branding, or at least think twice about how we approach brands and branding.

Place Branding Joys and Sorrows: Logos and Slogans

Place branding professional Jeremy Hildreth reflects on the purpose - the joys and sorrows - of logos and slogans in place branding.
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