Stockholm

Stockholm – City Performance, Brand Strength and Reputation

What leading rankings say about Stockholm's city brand strength, reputation, attractiveness, economic performance and sustainability.

Robert A. Saunders on Screen Tourism, Nation Branding and the Nordic Noir Effect

Robert A. Saunders, shares his insights into the importance of TV series and screen tourism for economic development, soft power and nation branding.

What Is It Like to Be a Digital Nomad or E-Ployee?

Julian Stubbs in this guest post looks at the differences between digital nomad and e-ployee and the benefits of working as an e-ployee.

What’s It Like Being a Digital Nomad in Stockholm, Sweden?

How good is Stockholm for digital nomads and e-ployees? Stockholm resident and globetrotter Julian Stubbs looks at the pros and cons of living in Sweden's capital.

Anna Gissler on How Stockholm Business Region Leads in Talent Attraction

In this interview Anna Gissler, Acting CEO of Stockholm Business Region (with the two subsidiaries Visit Stockholm and Invest Stockholm) shares her thoughts on success factors, challenges and trends in city branding - which, as she says, really isn't about logos or slogans.

Olle Zetterberg on Stockholm Business Region Marketing and Branding

Olle Zetterberg in this interview discusses the challenges and sucesses of branding the Stockholm Business Region, talent attraction and city marketing trends - and pitfalls to avoid.

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