- Introducing: World's Best in Place Branding -spot_img

brand building

Juan Carlos Belloso on City Branding and the Case of Barcelona

Juan Carlos Belloso discusses city branding, Brand Barcelona and why good leadership is crucial for place branding success.

How to Develop a City Branding Strategy: Example Cork, Ireland

City branding case study on Cork in Ireland - a step by step example of creating and executing a city brand strategy by the branding expert, Malcolm Allan.

Storytelling Tips for Place Branding Professionals

Four essential storytelling tips for place branding professionals and those working in city, destination, region or country marketing.
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