Top 5 City Branding Case Studies and Examples To Learn From: How They Do It
Here’s our top five of city branding case studies and examples published by The Place Brand Observer so far. City branding strategies to learn from.
Read moreBrand building strategies and examples are the focus of this collection of research insights, good practice examples and expert advice on how to build a credible, successful city, regional or destination brand.
Here’s our top five of city branding case studies and examples published by The Place Brand Observer so far. City branding strategies to learn from.
Read moreAdriana Campelo talks about destination marketing in Brazil, sensory place brand experiences and why a co-creational branding approach is key to sustainable place brands.
Read moreJeannette Hanna, chief strategist at Trajectory Consulting, discusses authentic place brands and the link between place branding, placemaking and place management.
Read moreIn this interview with Buck Song Koh, learn about Brand Singapore, its country reputation, the role of placemaking, and nation branding practices in Asia.
Read moreAmelia Green reflects on the role of city brand storytellers in place branding, and illustrates how storytelling can be enhanced by local media, such as in the case of Blank GC, reviving the Gold Coast city brand story.
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