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city identity

Learn about latest city identity research insights, expert opinion and examples of city identity work for city marketing from around the world.

Research Insights

Psychology and Cities: Charles Landry Explores the Hidden (Urban) Dimension

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Charles Landry in this guest post connects the dots between cities and psychology, and calls for a stronger focus on the psychological resilience of cities as safe havens in turbulent times.
Interviews

Greg Clark on City Branding and Urban Development

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Greg Clark CBE in this interview discusses city branding and urban development trends, challenges and opportunities, with examples from around the world.
Interviews

Günter Soydanbay on How to Succeed in City Branding, with Lessons from Turkey

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Günter Soydanbay in this interview discusses city branding challenges and approaches, and shares valuable insights from his work with cities such as Izmir and Gaziantep in Turkey.
Interviews

Dominic Medway on City Marketing and the Future of Town Centres in the UK

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Dominic Medway of Manchester Business School discusses the role of city marketing and place branding in the repositioning of town centres in the UK.
Uncategorized

7 Placemaking and Visitor Experience Lessons from Eastern Europe

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Christopher Hire on placemaking, city branding and visitor experience in Eastern European cities: challenges and opportunities.
Interviews

Jeannette Hanna of Trajectory Consulting on Creating Authentic Place Brands

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Jeannette Hanna, chief strategist at Trajectory Consulting, discusses authentic place brands and the link between place branding, placemaking and place management.
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ABOUT TPBO

At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.

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