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Costa Rica

Podcast

On New Zealand and Costa Rica – Place Brand Leaders Podcast Ep. 7

Florian Kaefer -
New Zealand, Costa Rica and the new book An Insider's Guide to Place Branding are the focus of this seventh episode of the Place Brand Leaders podcast.
Case Studies

Daniel Valverde on Costa Rica’s Country Branding Strategy

TPBO -
Daniel Valverde Bagnarello on Costa Rica's country branding strategy and how the nation is successfully linking its brand proposition with values of sustainability and climate emergency mitigation.
Interviews

Daniel Valverde Bagnarello on How Essential Costa Rica Became a Country Branding Success Story

TPBO -
Daniel Valverde Bagnarello in this interview discusses the strategy behind award-winning country brand Essential Costa Rica and shares how country branding "the Costa Rican way" has become a success story and example to follow.
Research Insights

Country Brand Report Latin America: 2017 Reputation Winners, Losers and Trends

TPBO -
Gustavo Konisczcer of FutureBrand LATAM presents the highlights of the Country Brand Report Latin America 2017: reputation winners, losers and trends.
Observations

Current State of Place Branding Practice in Latin America

TPBO -
Leading place brand developers, managers and marketers share their opinion on the current state of place branding practice in Latin America.
Destination Profiles

Destination Check: Current State of Tourism Sustainability in Costa Rica

TPBO -
Glenn Jampol shares his thoughts on the current state of tourism sustainability in Costa Rica, a leading destination for ecotourism and responsible tourism experiences.
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At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.

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