Finland
Finland: country brand insights and thoughts on the Finnish nation brand, Finland’s country branding, reputation and positioning as country-of-origin.
Teemu Moilanen on Finland, Nation Brands and City Branding
TPBO -
Teemu Moilanen shares his experience as place branding advisor in Finland and discusses recent research on the main city branding challenges.
Ari-Veikko Anttiroiko on City Branding as Strategic Management Tool for Local Governments
TPBO -
Finnish researcher and academic Ari-Veikko Anttiroiko in this interview discusses his most recent book "The Political Economy of City Branding" (Routledge).