Finland: country brand insights and thoughts on the Finnish nation brand, Finland’s country branding, reputation and positioning as country-of-origin.
Mats Segerström illustrates the different phases in investment attraction and outlines how cities and regions can attract the right investor for sustainable economic growth.
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Helsinki: how attractive for investors, visitors, talent and digital nomads? Here our summary of international rankings and indices measuring Helsinki’s economic performance, its sustainability, brand strength and reputation.
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Mia Kemppaala, founder of Polar Bear Pitching in the city of Oulu in Finland’s north, tells us how the event came all about, why Polar Bear Pitching has become so important for the city and why it is important to sometimes take a jump into the cold water, embracing the unknown.
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According to the World Happiness Report 2017, people in Norway feel the happiest, closely followed by Denmark, Iceland and Switzerland.
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Why you should attend the Nordic Place Branding Conference 2017, organized by Tendensor International and the city of Helsinki, Finland.
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