Finland – The Place Brand Observer

Interview with Mia Kemppaala, Founder of Polar Bear Pitching in Oulu, Finland

21 March 201920 March 2019 The Editorial Team city brand professionals, Europe, Finland, Scandinavia

Mia Kemppaala, founder of Polar Bear Pitching in the city of Oulu in Finland’s north, tells us how the event came all about, why Polar Bear Pitching has become so important for the city and why it is important to sometimes take a jump into the cold water, embracing the unknown.

Research Insights

World Happiness Report 2017: In Which Countries Live World’s Happiest People?

21 March 2017 The Editorial Team Australia, Canada, China, country rankings, Denmark, Finland, happiness, Iceland, Netherlands, New Zealand, Norway, Sweden, Switzerland, USA

According to the World Happiness Report 2017, people in Norway feel the happiest, closely followed by Denmark, Iceland and Switzerland.

Conferences

Event Alert: Nordic Place Branding Conference 2017 in Helsinki, Finland

25 November 2016 The Editorial Team Finland

Why you should attend the Nordic Place Branding Conference 2017, organized by Tendensor International and the city of Helsinki, Finland.

Interviews

Interview with Teemu Moilanen on Finland, Nation Brands and City Branding

12 November 201518 January 2018 The Editorial Team city, city marketing, Finland, place brand consultants, premium access

Teemu Moilanen shares his experience as place branding advisor in Finland and discusses recent research on the main city branding challenges.

City Branding Interviews

Interview with Ari-Veikko Anttiroiko on City Branding as Strategic Management Tool for Local Governments

13 January 201520 May 2018 The Editorial Team city, city brand, city brand professionals, city image, Europe, Finland, place brand researchers, premium access

Finnish researcher and academic Ari-Veikko Anttiroiko in this interview discusses his most recent book “The Political Economy of City Branding” (Routledge).