Great Britain

Great Britain: Country brand insights and thoughts on the Great Britain nation brand, Great Britain’s country branding, reputation and positioning as country-of-origin.

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BREXIT: Consequences for UK Country Image, Nation Brand and Europe

TPBO -
Brexit and its consequences: World's leading experts in country image and nation brands on what Brexit means for the United Kingdom and Europe.
Interviews

Malcolm Allan on City Branding and Placemaking in Great Britain

TPBO -
Place branding expert Malcolm Allan of Place Matters in the UK in this interview shares his experience and thoughts on city development and destination branding.
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At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.

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