Norway: Latest insights, analysis and trends linked to Norway’s country image, national reputation and nation brand positioning; its country-of-origin strength and perceptions of Brand Norway internationally.
Moa Björnson shares how the archipelago of Træna in Norway is attracting entrepreneurs and talent – and a good deal of attention – through its innovative place branding initiatives.
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Oslo: how attractive for investors, visitors, talent and digital nomads? Here our summary of international rankings and indices measuring Oslo’s economic performance, its sustainability, brand strength and reputation.
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Nordic Place Branding Conference 2020 is taking place in Oslo, Norway, April 2nd. We caught up with Future Place Leadership’s Pärtel-Peeter Pere who tells us who should attend and why – how those in charge of fdi and talent attraction, place branding and destination branding will benefit.
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Erling Fossen, CEO of Oslo Metropolitan Area, in this interview illustrates how Oslo, Norway’s dynamic capital, has built itself a strong city brand reputation while at the same time focusing on sustainable urban development.
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The Oslo Brand Toolbox is an innovative city branding strategy and example worth following. Oslo Brand Manager Tone-Lise Vilje in this case study tells us how the Oslo Brand Toolbox works, and how it supports the Norwegian capital’s economic development and talent attraction ambitions.
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