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Asia

Asia and its place brands: Read our latest insights, analysis and trends linked to the image, reputation and branding of countries, regions, destinations and states in Asia. Stay up to date on the development, management and brand positioning of the Asian continent and Asia as region:

City Profiles

Bangkok City Performance, Brand Image and Reputation

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Bangkok city performance, brand image and reputation, according to international indices and studies on environmental performance, city brand value, economic development, sustainability, attractiveness and ease of doing business.
City Profiles

Beijing City Performance, Brand Strength and Reputation

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Beijing's economic performance, brand strength and reputation, according to international rankings and studies measuring livability, urban health and sustainability, financial strength and city image.
City Profiles

Hong Kong City Performance, Brand Strength and Reputation

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Hong Kong's city brand strength and urban performance, according to studies measuring livability, economic competitiveness, innovation and sustainability.
City Profiles

Seoul City Performance, Brand Strength and Reputation

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Seoul's city brand strength, urban performance and reputation, according to studies measuring livability, economic competitiveness, creativity and sustainability.
City Profiles

Tokyo City Performance, Brand Image and Reputation

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Tokyo's city brand strength and urban performance, according to studies measuring livability, economic competitiveness, creativity and sustainability.
Country Profiles

India Country Performance, Brand Image and Reputation

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India's competitiveness, nation brand image and reputation, according to studies on sustainability, economic development and talent attraction.
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ABOUT TPBO

At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.

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