city
Learn about latest city research insights, trends and advice for those in charge of city marketing and city brand management.
3 Key Insights from Innovation Cities Index 2016-2017
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Christopher Hire of Australian consultancy 2thinknow shares three crucial insights and lessons for cities from the Innovation Cities Index 2016-2017.
Brand Urbanism: Building Sustainable Partnerships Between Brands and Cities
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City brand advisor Rinske Brand introduces us to the concept of brand urbanism and illustrates how it has been employed by cities such as London, Madrid, Manila and Ghent. Learn about the opportunities and risks of city-brand collaboration.
Why Successful Placemaking Needs A Meaningful Brand, Not A Mere Logo
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Placemaking specialist Andrew Hoyne on why successful place development needs a meaningful brand and not a mere logo, with case studies from Australia.
How to Develop an Innovation Placemaking Strategy in Five Simple Steps
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Christopher Hire of 2thinknow consultancy has five tips for developing an Innovation Placemaking Strategy, offering Melbourne, Dubai and Singapore as examples.
Saskia Sassen on Global Cities: Opportunities, Challenges and Consequences
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Saskia Sassen of Columbia University on global cities: opportunities, challenges and consequences, and her recent book, Expulsions.
How City Branding Can Support Sustainable Urban Development – Research Findings
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How city branding can support sustainable urban development - research insights by Columbia University graduate and political consultant Dalila Brosto.