country brands
Learn about latest country brand insights, country image and reputation rankings – trends and analysis for country brand managers. You might also be interested in our articles on country branding and our overview of place brand rankings and indices.
Isabella Falco on the Success Strategy Behind Brand Peru Country Branding
TPBO -
Isabella Falco, Head of Communications and Country Image at PromPeru, in this interview shares the strategy behind Brand Peru's country branding success.
Nicolas Bideau on Brand Switzerland, Nation Branding and Culinary Diplomacy
TPBO -
Ambassador Nicolas Bideau, Head of Presence Switzerland, in this interview shares his thoughts on Brand Switzerland, nation branding strategies and culinary diplomacy.
Country Brands: 2017 Anholt-GfK Roper Nation Brands Study Reveals Winners, Losers and Trends
TPBO -
Vadim Volos shares the key findings of the 2017 Anholt-GfK Nation Brands Index, annual study of people's perceptions towards other countries. Learn about country brand winners, losers and tendencies.
Diane Edwards on Brand Jamaica, Country Branding and Investment Attraction Strategies
TPBO -
Diane Edwards, President of the Jamaica Promotions Corporations, discusses country branding challenges, the power of Jamaica as country-of-origin and its potential to become the business hub of the Caribbean.
Country Brand Report Latin America: 2017 Reputation Winners, Losers and Trends
TPBO -
Gustavo Konisczcer of FutureBrand LATAM presents the highlights of the Country Brand Report Latin America 2017: reputation winners, losers and trends.
Paul Temporal on Nation Branding, Country Brands in Asia and Islamic Branding
TPBO -
Paul Temporal, Oxford University Associate Fellow and brand consultant, shares his thoughts on nation branding characteristics, country brands in Asia and the growing market of Islamic branding.