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livability

Livability matters a great deal for those looking to relocate to a new city, be it for family reasons or business. Learn about latest research insights, strategies and advice linked to the livability of cities around the world. You might also be interested in our articles on sustainability.

City Profiles

Hong Kong City Performance, Brand Strength and Reputation

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Hong Kong's city brand strength and urban performance, according to studies measuring livability, economic competitiveness, innovation and sustainability.
City Profiles

Seoul City Performance, Brand Strength and Reputation

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Seoul's city brand strength, urban performance and reputation, according to studies measuring livability, economic competitiveness, creativity and sustainability.
City Profiles

Tokyo City Performance, Brand Image and Reputation

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Tokyo's city brand strength and urban performance, according to studies measuring livability, economic competitiveness, creativity and sustainability.
City Profiles

Vienna City Performance, Brand Strength and Reputation

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Vienna's city brand strength and urban performance, according to studies measuring livability, economic competitiveness, creativity and sustainability.
Interviews

Amanda Ellis on Livability Priorities and the Rise of Small Cities in the US

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Amanda Ellis on what livability means and why smaller cities and towns are thriving with regard to attractiveness for talent and investment.
Case Studies

Moa Björnson on How to Attract Talent to a Remote Archipelago: Example Træna in Norway

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Moa Björnson shares how the archipelago of Træna in Norway is attracting entrepreneurs and talent - and a good deal of attention - through its innovative place branding initiatives.
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ABOUT TPBO

At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.

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