Place Branding Expert Panel

Place Brand Management: How to Initiate Brand Action Planning, How to Control

Place brand management: what to control, and how to initiate place brand action planning? Below the answers of our panel of place branding specialists (in...

How Can Place Branding Support Conflict Resolution and Peacebuilding?

How can place branding support conflict resolution and peacebuilding? How can it help communities to find a shared identity and a vision for the future? Here the answers of our global panel of place brand experts.

Place Branding Research Priorities 2019: Key Questions and Knowledge Gaps

Which are the place branding research priorities in 2019? Which questions and topics should researchers address? Our panel of place brand specialists has answers.

How Does Social Media Affect Place Brands? Opportunities and Risks

How do social media affect the brand of a country, city or destination? Most of us use Twitter, Instagram, Facebook & co. but not...

Public Vs. Private Sector Branding Explained: Similarities and Differences

Which are the differences and similarities between public and private sector branding? Our international panel of place branding specialists has answers.

What Is A Brand – And What It Is Not: Branding Explained

What is a brand? Our panel of place brand specialists concurs that brands are much more than logos, design styles or taglines (all of which are becoming less important now). A must read for anyone involved with branding.

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