Place Branding Expert Panel
Explore expert opinions from top place branding professionals as they answer the most relevant questions about the branding and reputation of cities, regions, and countries.
How Can Place Branding Support Conflict Resolution and Peacebuilding?
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How can place branding support conflict resolution and peacebuilding? How can it help communities to find a shared identity and a vision for the future? Here the answers of our global panel of place brand experts.
Place Branding Research Priorities 2019: Key Questions and Knowledge Gaps
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Which are the place branding research priorities in 2019? Which questions and topics should researchers address? Our panel of place brand specialists has answers.
How Does Social Media Affect Place Brands? Opportunities and Risks
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How do social media affect the brand of a country, city or destination? Most of us use Twitter, Instagram, Facebook & co. but not...
Public Vs. Private Sector Branding Explained: Similarities and Differences
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Which are the differences and similarities between public and private sector branding? Our international panel of place branding specialists has answers.
What Is A Brand – And What It Is Not: Branding Explained
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What is a brand? Our panel of place brand specialists concurs that brands are much more than logos, design styles or taglines (all of which are becoming less important now). A must read for anyone involved with branding.
Bridging Perception Gaps: How to Overcome Place Image Challenges
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How to bridge perception gaps, how can neighborhoods, cities, regions and countries overcome image challenges? Our panel of place branding specialists has answers.