Interview with José Koechlin von Stein of Inkaterra Hotels about Tourism, Conservation and Community Development in Peru

José Koechlin von Stein in this interview introdudes us to the philosophy behind his multi-award winning, Inkaterra hotels in Peru and explains how they support local communities, the conservation of the country’s spectacular biodiversity, and its economic development as destination.

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Interview with Mara Seminario on Country Branding, Destination Marketing and Brand Peru

Mara Seminario, “the mother of Brand Peru”, on Peru’s approach to country branding and destination marketing, and how Lima become a tourism success.

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