Place Brand Consultants

Raquel Goulart Sztejnberg on Destination Branding and Place Brands in Brazil

Interview with place brand strategy consultant Raquel Goulart Sztejnberg on place branding, Rio de Janeiro, Brand Brazil and branding in South America.

Marcus Andersson on Talent Attraction and Place Attractiveness

Meet Marcus Andersson, co-founder of Future Place Leadership (formerly Tendensor International): adviser, writer and speaker on the attractiveness and reputation of places.

Aparna Sharma on Nation Branding in India

Aparna Sharma, founding member and former CEO of the India Brand Equity Foundation, on nation branding, national identity and the country-of-origin effect.

Tom Buncle on How to Succeed in Destination Branding

Destination brand adviser Tom Buncle of Yellow Railroad consulting shares insights from his successful marketing work for Scotland, Namibia, Africa.

Philip Kotler on Place Marketing, Branding and Why We Need to Rethink Capitalism

Professor Philip Kotler in this interview discusses place marketing, his latest book on how to fix capitalism and why he likes Simon Anholt's Good Country Index.

Christof Biggeleben about City Branding, History and Berlin

Christof Biggeleben talks about city brands, history, country branding, sports events and the image of Germany, Bavaria and Berlin.

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