Place Branding
Which Are the Pros and Cons of Membership-Based Place Brand Organizations?
Pros and cons of membership-based place brand organizations, according to our panel of place branding experts around the world.
Nordic Place Branding Conference Stockholm 2019: Recap and Key Takeaways
My key takeaways from the Nordic Place Branding conference in Stockholm, April 2019. How cities and countries work together, which challenges they face (and how they overcome them), trending topics and illustrative examples.
Which Are the Main Place Branding Challenges and Trends in 2019?
Expert views on the key challenges and trends most relevant for place branding professionals to watch out for in 2019.
Peter Frosch of Greater MSP on Regional Economic Development Challenges, Strategies and Trends
Peter Frosch, CEO of Greater MSP, the Minneapolis Saint Paul Regional Economic Development Partnership, in this interview takes us on a tour around this booming metropolitan region in the United States: its economic development strengths, challenges and strategies.
Brand Barcelona: New Book on Creating a City Identity
Barcelona as brand and the creation of its identity as community - the focus of a new book by Chelo Morillo, a marketing and...
Joao Ministro on Algarve Regional Development, Branding and Sustainability
Joao Ministro in this interview tells us about the rural development of the Algarve, the current state of its sustainability as destination, and what needs to be done to keep it attractive and competitive as place to live - especially the rural, inland areas.