South Africa

South Africa: Learn about the image, reputation and branding of South Africa, the management and positioning of Brand SA, and South Africa as country-of-origin.

Interviews

Keith Dinnie, Place Branding Scholar and Advisor

Editorial Team -
Keith Dinnie in this interview shares his thoughts on the evolution of city branding practice and nation branding strategies, and offers best practice examples.
Uncategorized

South Africa: Storytelling for Responsible Tourism

Editorial Team -
South Africa uses storytelling in its destination marketing to support inclusive tourism - great video and example for sustainability in place branding.
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