City Brand
Latest city brand insights, trends, analysis and expert advice on city brand image, reputation, brand strategy and management of cities and urban centers.
Irina Shafranskaya on City Happiness and Place Branding in Russia
Irina Shafranskaya shares her thoughts on city branding practice in Russia, current place branding trends, city happiness and sustainable urban development.
Gregory Pomerantsev on Aviation, Travel and Place Branding
Gregory Pomerantsev on city brands, airBaltic, Belarus country branding and the role of aviation and airlines in place branding
4 Things Australia Can Teach Asia in City Branding – And Vice Versa
Christopher Hire on city branding and urban development in Australia and Asia, and what Australian and Asian cities can learn from each other.
How to Communicate Your Innovation City Brand in 5 Steps
How to communicate your innovation city brand in five simple steps - city marketing expert advice by Christopher Hire of 2thinknow consultancy.
Ben Knapp of Saffron Consultants on Placemaking and Place Branding
Ben Knapp of Saffron Brand Consultants discusses nation branding challenges and the importance of placemaking and asset creation, rather than 'merely' promoting cities or countries.
When Public Diplomacy Meets City Branding: The Case of The Hague, Netherlands
What happens when public diplomacy meets city branding? Ingrid de Beer and Arthur van Buitenen reflect on the success of The Hague in the Netherlands and its Peace and Justice Project.