Latin America
Latin America is among the regions with most interest in the branding and reputation of places. Learn about latest research insights, analysis and trends linked to the image, reputation and branding of Latin America: its brand positioning as region and perceptions of Brand Latin America internationally.
Colombia – Country Performance, Brand Strength and Reputation
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Explore Colombia's performance in terms of economic competitiveness, sustainability, its soft power an attractiveness for fdi, investors, talent, visitors, according to leading rankings and indices.
Costa Rica – Country Performance, Brand Strength and Reputation
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Snapshot of leading rankings on Costa Rica: its economic performance, sustainability, soft power, country brand strength, and reputation.
Peru – Country Performance, Brand Strength and Reputation
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Explore Peru's economic performance, its sustainability, country brand strength, soft power and reputation, according to leading rankings and indices.
Adriana Acosta on 10 Years of the Essential Costa Rica Country Brand
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Country Brand Director of PROCOMER, Adriana Acosta on the Essential Costa Rica country brand evolution over the past 10 years, and its future priorities.
Constanza Cea on How Chile is Creating Future
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Constanza Cea shares how Chile is positioning its country brand(ing) towards clean energy and other aspects of sustainability, attracting new investment and global attention.
Uruguay: A Premier Hub for Film and Tech
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What's it like to live, work and invest in Uruguay? How the small South American country managed to become a hub for film production and IT.