Singapore
Singapore – Country Performance, Brand Strength and Reputation
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Explore Singapore’s economic competitiveness, country brand strength, soft power and reputation, according to international rankings and indices.
Around the World in 68 Days: Place Brands Through a Traveller’s Eyes
Buck Song Koh's latest book, Around the World in 68 Days - Place Brands Through a Traveller's Eyes: recommended reading by The Place Brand Observer.
Brand Singapore and Nation Branding Post-Covid-19: In Conversation with Buck Song Koh
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Brand Singapore: what makes it stand out from its peers, and what will nation branding look like after the coronavirus pandemic? TPBO caught up with Buck Song Koh to find out.
Jonathan McClory on Soft Power, Nation Branding and Country Reputation in Asia
TPBO -
Jonathan McClory, General Manager for Asia at Portland Communications, in this interview discusses the links between soft power, place branding and country reputation.
How Sustainable Urbanisation and Place Branding Shape Cities in Southeast Asia
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Sustainable urban development and place branding are on the rise in major cities across Southeast Asia, reports Dominic Mason from Singapore.
Brand Singapore: Nation Branding After Lee Kuan Yew, In A Divisive World – Book Review
TPBO -
Review of Brand Singapore: Nation Branding after Lee Kuan Yew, in a Divisive World by Buck Song Koh. Essential reading for place branding professionals.