Expert advice on the branding and reputation of places is the focus of this section, which provides essential information, tips and strategies for professionals dedicated to the brand management, development and marketing of cities, regions, destinations or nations. Want to write a guest post to share your expert advice with our readers? Get in touch!
What Inspires Place Branding Professionals? Stories of Persons, Locations and Conversations
How to Use Soft Power and Hard Power in Country Reputation Building
What Is the Biggest Place Branding Mistake You Have Ever Made?
Climate Emergency: What Place Branders Can Do Right Now
How Covid-19 Will Change Place Branding Priorities for Cities and Countries
Saffron City Brand Barometer 2020: Key Insights on Tourism Brand Leaders and Laggards
At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.
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