Expert advice on the branding and reputation of places is the focus of this section, which provides essential information, tips and strategies for professionals dedicated to the brand management, development and marketing of cities, regions, destinations or nations. Want to write a guest post to share your expert advice with our readers? Get in touch!
Towards an Ethical Framework for Place Branding
Kearney’s 2023 Global Cities Outlook: Cities Poised for Future Dominance
Most Attractive Cities Worldwide: Highlights from Kearney’s 2023 Global Cities Index
Place Reputation: What It Is and How It Works
At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.
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