destination marketing
Destination marketing: Learn about latest research insights, best practice examples and expert advice for destination marketing professionals. Wondering what is the difference between destination marketing and destination branding? Read our free Quick Guide!
More about the topic in our article on the meaning of destination marketing, the trends and challenges – in the eyes of leading place professionals.
Lucía Pinto on Developing Coquimbo Region as Astrotourism Destination
Lucía Pinto is the Indendente of Coquimbo region and as such its highest authority. In this interview she tells us why Coquimbo is predestined as the place in the world to go to for a glimpse at the stars and the universe.
Chile: Reaching for the Stars with Astrotourism
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Astrotourism - a destination branding opportunity for Chile and its Coquimbo region in the north. Join us on a special tour and learn about what it takes to become (known) as one of the world's prime places for getting a glimpse at the universe.
Rodney Payne on Tourism Sentiment Index by Destination Think
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The Tourism Sentiment Index explained - Rodney Payne, CEO of Destination Think! marketing consultancy, tells us how the index works and which have been the key findings in the first, 2019 edition.
Larissa Perdomo on Brand Uruguay and Country Branding
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Interview with Larissa Perdomo, Director of Country Brand Uruguay XXI, on Brand Uruguay and how the South American nation approaches country branding.
Stefan Roesch on Films, Destination Marketing and Tourism Opportunities
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Stefan Roesch of New Zealand in this interview highlights the connections between films (feature films and TV productions), destination marketing and tourism.
Destination Marketing: Burden or Opportunity for Tourism Sustainability?
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Destination marketing and its impact on destination sustainability is one of the topics discussed in a recent Sustainability Leaders Project interview with the Kenyan sustainable tourism consultant Judy Kepher-Gona.