Insights & Advice

Expert advice on the branding and reputation of places is the focus of this section, which provides essential information, tips and strategies for professionals dedicated to the brand management, development and marketing of cities, regions, destinations or nations. Want to write a guest post to share your expert advice with our readers? Get in touch!

Insights & Advice

Creative Financing for Place Branding Programs: Examples

Editorial Team -
Examples of how unconventional financing methods have helped support place branding programs, shared by the TPBO panel.
Insights & Advice

How Gastronomy Impacts Place Branding

Editorial Team -
How important is the gastronomic offering of a place in attracting tourism and new residents looking to relocate? We offered our panel of place branding...
Insights & Advice

How Sustainability Impacts Place Branding – And Vice Versa

Editorial Team -
Sustainability and place branding: how do the two fit together? Panel of place brand makers and shapers has answers.
Insights & Advice

How Media Portrayal of Places Influences Branding Strategy

Editorial Team -
How places which have been ridiculed or made fun of, for example in the media or film (think Borat movie) have found a way to "own the joke" and use it to their benefit.
Insights & Advice

Place Branding 2022: Key Priorities and Trends to Watch

Editorial Team -
Place branding 2022: Which trends and topics will keep place brand developers and managers busy this year? Expert panel answers.
Insights & Advice

How to Measure Success of Talent Attraction Initiatives

Editorial Team -
A skilled workforce is always sought-after. Countries, regions and cities that aspire to lead the way compete with each other to attract top talent....
1...121314...44Page 13 of 44

Latest Insights:

Copyright © 2025 Käfer Place Insights & Publishing (TPBO). All rights reserved. Designed and developed by Aatoon. Made with Love in Switzerland (& Around the World).