city
Learn about latest city research insights, trends and advice for those in charge of city marketing and city brand management.
Overtourism in European Cities: Study Reveals Root Causes, Consequences and Possible Solutions
TPBO -
Ko Koens of NHTV Breda University discusses findings of a recent study on overtourism in major European cities, the root causes, consequences and feasible solutions.
A Systemic Analysis of Overtourism and Tourismophobia: And What Destinations Can Do About It
TPBO -
Gunter Soydanbay analyzes the root causes of overtourism and tourismophobia, and offers destinations possible solutions, drawing on behavioral psychology.
Top 5 City Branding Case Studies and Examples To Learn From: How They Do It
TPBO -
Here's our top five of city branding case studies and examples published by The Place Brand Observer so far. City branding strategies to learn from.
Undertourism: How to Make Archaeological Sites and Museums More Attractive as Destinations
TPBO -
While many destinations face overtourism issues, archaeological sites and museums are having an existential crisis. Gunter Soydanbay provides a road map for making them relevant again and illustrates how we can bring them back to life.
Lauren Millier on Economic Development and Urban Planning
TPBO -
Lauren Millier in this interview discusses economic development, its challenges and links to urban planning and place branding. Part of a special series in collaboration with the International Economic Development Council, IEDC.
Eduardo Oliveira on Place Branding and Strategic Spatial Planning
TPBO -
Eduardo Oliveira in this interview discusses the role of place branding in spatial planning strategies and how social media is used in destination branding.