Explore our collection of research insights for those wanting to stay up to date on the work of leading academics in place branding. You might also want to check our special pages on place branding theory and concepts linked to the branding and reputation of places.
Putting Place Branding in its Place (as an Academic Discipline)
Thoughts on the Current Academic Debate on Place Branding
Research Insight: Branding Cities in the Age of Social Media
Tackling Urban Development Challenges – The Metro Matrix Method
Digital Diplomacy: National Broadcasting, Social Media and the Role of Social Mediators
City Reputation Ranking 2015 – World’s Strongest City Brands
At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.
Copyright © 2024 TPBO. All rights reserved. Designed and developed by Aatoon. Made with Love in Switzerland.