Latest Place Brand Research Insights for those in charge of the management, development or marketing of cities, regions, destinations, countries or nations. Our research insights bring you summaries of recent academic publications linked to theories, cases and concepts linked to the branding and reputation of places.
City Branding and Media Portrayal of Chinese Mega-Cities
Research Insight: Key City Branding Challenges in Europe
10 Years of Place Branding and Public Diplomacy Research
Branding a Stateless Nation: Public Diplomacy Strategy of Catalonia
7 Place Branding and Marketing Research Priorities for 2015
More Money – And Other Findings From Latest Place Branding Survey
At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.
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