Explore our case studies and examples of place branding – placemaking and place marketing – for insights and examples of best practices. Discover expert advice on overcoming common challenges and what it takes to succeed.
Onur Eryüce on How City Diplomacy is Helping Izmir Build its Global Influence and Soft Power
Why Schwyz? Urs Durrer on the Canton’s Strengths and Vision as Business Location
Why Western Switzerland? Thomas Bohn on the Greater Geneva Bern Area as Business Location
Why Baselland? Thomas Kuebler on How Switzerland’s Business Region Attracts Investors and Talent
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