Insights & Advice

How to Measure Place Branding Impact Through Rankings and Indices

Overview of indices and rankings which can be useful for measuring the impact and effectiveness of place branding activities, by Robert Govers.

Jeremy Tamanini on the Green Economy, Sustainability and Country Reputation

Jeremy Tamanini shares his thoughts on the Green Economy, sustainability performance and the implications for city competitiveness and country reputation.

Cities of Influence: Talent Attraction Winners and Priorities in Europe

Roger Hobkinson of Colliers International discusses European cities, talent attraction leaders and the priorities for city developers and brand managers.

4 Things Australia Can Teach Asia in City Branding – And Vice Versa

Christopher Hire on city branding and urban development in Australia and Asia, and what Australian and Asian cities can learn from each other.

How to Communicate Your Innovation City Brand in 5 Steps

How to communicate your innovation city brand in five simple steps - city marketing expert advice by Christopher Hire of 2thinknow consultancy.

World Happiness Report 2017: In Which Countries Live World’s Happiest People?

According to the World Happiness Report 2017, people in Norway feel the happiest, closely followed by Denmark, Iceland and Switzerland.

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