Expert advice on the branding and reputation of places is the focus of this section, which provides essential information, tips and strategies for professionals dedicated to the brand management, development and marketing of cities, regions, destinations or nations. Want to write a guest post to share your expert advice with our readers? Get in touch!
Tackling Urban Development Challenges – The Metro Matrix Method
How Nation Branding can Accelerate National Competitiveness and FDI
National Prosperity Explained: The 2015 Legatum Prosperity Index
Virtual Real Estate – Geographic Domain Extensions for Place Marketing
Country Brand Ranking Latin America 2015 – Insights & Trends
How to Measure Success and ROI of Destination Marketing – DMO Challenges and Trends
At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.
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