Research Updates
Explore our collection of research insights for those wanting to stay up to date on the work of leading academics in place branding. You might also want to check our special pages on place branding theory and concepts linked to the branding and reputation of places.
Summary: 5th Intl. Conference on Destination Branding and Marketing, Macau
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Keynote speaker and place branding practitioner Malcolm Allan reflects on the 5th Destination Branding and Marketing Conference in Macau, December 2014.
Thoughts on Good Country Index by Anholt and Govers
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Ireland came first in the 2014 edition of the Good Country Index by Simon Anholt and Robert Govers, and has led to quite a stir. Thoughts & reflections.
Academic Journals Covering Place Branding Research
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List of academic journals which publish research on the branding and reputation of places: city branding, destination branding, country branding, nation branding.