Explore our collection of research insights for those wanting to stay up to date on the work of leading academics in place branding. You might also want to check our special pages on place branding theory and concepts linked to the branding and reputation of places.
5 Place Branding Topics for Researchers to Explore in 2017
How Israel Used Micro-Marketing to Improve Country Brand Perceptions
Reflections on the International Branding Strategy of the Nordic Region
How City Branding Can Support Sustainable Urban Development – Research Findings
Sustainability Justifications in Nation Branding Communications – Research Findings
We Asked, You Answered: Practitioner View on Place Branding Research
At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.
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