How to adjust place branding to a changing world, changing expectations? Which innovative, new approaches have been tried and tested, and which imaginative ways exist to nurture community identity and strengthen place reputation?
The TPBO Strategy Innovation Lab (est. July 2020) brings together thinkers and doers who dedicate their time and energy to answering those questions. We present you novel approaches and imaginative ideas for strengthening community identity and place reputation.
Join us on this exciting new journey, and if you like, get involved by sharing your own ideas and approaches! Contact us here.
Latest place brand strategy innovation ideas and approaches:
- Design Thinking and Place Branding: Transforming Environments through Empathy, Collaboration, and Innovation
- Place Branding in Flux: Insights and Questions from Leading Experts
- Giannina Warren on Place Branding as Profession and the New Masters at Middlesex University
- Recent Research on Place Branding and Public Diplomacy