Insights & Advice

Top 5 Place Branding Books to Read in 2016

Selection of five place branding books to read in 2016: Must reads for those charged with the difficult task of place branding, economic development or public diplomacy.

Why Monocle’s 25 Most Liveable Cities List is my Favourite City Ranking

Place brand expert Svetlana Masjutina explains why Monocle Magazine's annual 25 Most Liveable Cities list is her favorite city ranking. Learn about the 2016 winners, rising stars and which cities could do more for their livability and sustainability.

How to Measure Success and Effectiveness of Place Branding Initiatives?

How to measure the success and effectiveness of place branding initiatives? Place brand experts share their tips and outline the main challenges.

Monocle Quality of Life Survey 2016: Best Cities to Live in the World

The Monocle Quality of Life Survey 2016 presents best cities to live in the world. Learn more about Monocle Magazine and its annual city livability index.

Country Reputation: Sweden Tops 2016 RepTrak Ranking

2016 RepTrak Ranking: Sweden tops annual Country Reputation survey by Reputation Institute. Learn how this perception study works and which countries benefit from a favorable image abroad.

Simon Anholt on the Good Country Index and the Global Vote

Simon Anholt on his latest projects, the Global Vote and the Good Country Index, whose second version was published last week. In the interview Simon Anholt reflects on trends and the challenges of measuring how good - or bad - countries are for the global community.

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