Our interviews with place brand experts provide unique insights into the thinking and experience of leading researchers and professionals in the fields of city branding, destination branding and -marketing, economic development, nation branding and public diplomacy. Interviews are by invitation only and based on peer-nominations to ensure highest quality and relevance.
Nikolaj Lubanski of Copenhagen Capacity on Talent Attraction: Strategies, Trends and Challenges
José Pablo Arango Calle on Country Branding and the Reputation of Colombia
Jeannette Hanna of Trajectory Consulting on Creating Authentic Place Brands
Charles Landry on City Brands, Creative Cities and the Urban Age
Anupam Yog on the Branding of Nations and Destinations in Asia
Statia Elliot on the Evolution of Destination Marketing and DMOs
At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.
Copyright © 2024 TPBO. All rights reserved. Designed and developed by Aatoon. Made with Love in Switzerland.