Interviews

Our interviews with place brand experts provide unique insights into the thinking and experience of leading researchers and professionals in the fields of city branding, destination branding and -marketing, economic development, nation branding and public diplomacy. Interviews are by invitation only and based on peer-nominations to ensure highest quality and relevance.

Insights & Advice

Jeremy Tamanini on the Green Economy, Sustainability and Country Reputation

Editorial Team -
Jeremy Tamanini shares his thoughts on the Green Economy, sustainability performance and the implications for city competitiveness and country reputation.
Interviews

Gordon Innes on City Branding, Placemaking and Economic Development

Editorial Team -
Gordon Innes in this interview shares his thoughts on city branding, economic development challenges and the benefits of integrated place management.
Interviews

Irina Shafranskaya on City Happiness and Place Branding in Russia

Editorial Team -
Irina Shafranskaya shares her thoughts on city branding practice in Russia, current place branding trends, city happiness and sustainable urban development.
Interviews

Gregory Pomerantsev on Aviation, Travel and Place Branding

Editorial Team -
Gregory Pomerantsev on city brands, airBaltic, Belarus country branding and the role of aviation and airlines in place branding
Interviews

Mara Seminario on Country Branding, Destination Marketing and Brand Peru

Editorial Team -
Mara Seminario, "the mother of Brand Peru", on Peru's approach to country branding and destination marketing, and how Lima become a tourism success.
Interviews

Nikolaj Lubanski of Copenhagen Capacity on Talent Attraction: Strategies, Trends and Challenges

Editorial Team -
Nikolaj Lubanski of Copenhagen Capacity about talent attraction strategies, trends and challenges.
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