- Introducing: World's Best in Place Branding -
Interviews
Our interviews with place brand experts provide unique insights into the thinking and experience of leading researchers and professionals in the fields of city branding, destination branding and -marketing, economic development, nation branding and public diplomacy. Interviews are by invitation only and based on peer-nominations to ensure highest quality and relevance.
Ari-Veikko Anttiroiko on City Branding as Strategic Management Tool for Local Governments
TPBO -
Finnish researcher and academic Ari-Veikko Anttiroiko in this interview discusses his most recent book "The Political Economy of City Branding" (Routledge).
Simon Anholt on Governments, Nations, Responsibility
TPBO -
TED talk by Simon Anholt on governments, country reputation and why countries and nations need to act as responsible, caring members of global community.
- Place Brand Leaders 2024 Yearbook -