Our interviews with place brand experts provide unique insights into the thinking and experience of leading researchers and professionals in the fields of city branding, destination branding and -marketing, economic development, nation branding and public diplomacy. Interviews are by invitation only and based on peer-nominations to ensure highest quality and relevance.
Stuart Speirs on the Power of Events and Place Branding in Australia
Martin Vincenz on Tourism Sustainability and Marketing Destination Graubuenden
Florian Kaefer on Nation Branding and the Origins of The Place Brand Observer
Per Ekman on the Future of Place Brand and Identity Management
Constanza Cea on How Chile is Creating Future
Rodney Payne on City Branding, the Climate Emergency and Destination Sustainability
At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.
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