Our book reviews of latest publications on the branding and reputation of places: a carefully selected list of recommended reading for those in charge of city branding or marketing, destination marketing or management and those working with country brands and public diplomacy. Want to suggest a book for review? Please get in touch!
Nation Branding in Europe – Book Review
Building Brands: What Really Matters
Marketing Countries, Places, and Place-associated Brands – Book Review
Around the World in 68 Days: Place Brands Through a Traveller’s Eyes
Nation Brand Builders: Book Review
Brand Singapore and Nation Branding Post-Covid-19: In Conversation with Buck Song Koh
At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.
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