Interviews

Fabiana Mariutti on Brazil’s Place Brand Identity and Country Image

Fabiana Mariutti in this interview explores the multifaceted aspects of Brazil's complex place brand identity, image and country reputation.

Gwen Zuring on Brabant Place Brand Management Strategies

How Brabant in the Netherlands approaches regional branding and place brand management: interview with Gwen Zuring.

Giannina Warren on Professionalizing Place Branding

Meet Giannina Warren, expert in place branding with a background in marketing, public relations and brand management. Giannina is launching the world's first MA...

Florida Clements on Place Identity and the Isle of Man

Looking for insights into place branding and its application in small island nations? Look no further than our interview with Florida Clements, a place...

Amanda Ellis on Livability Priorities and the Rise of Small Cities in the US

Amanda Ellis on what livability means and why smaller cities and towns are thriving with regard to attractiveness for talent and investment.

Adriana Acosta on 10 Years of the Essential Costa Rica Country Brand

Country Brand Director of PROCOMER, Adriana Acosta on the Essential Costa Rica country brand evolution over the past 10 years, and its future priorities.

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