Interviews

Our interviews with place brand experts provide unique insights into the thinking and experience of leading researchers and professionals in the fields of city branding, destination branding and -marketing, economic development, nation branding and public diplomacy. Interviews are by invitation only and based on peer-nominations to ensure highest quality and relevance.

Interviews

Giselle Della Mea on Uruguay as a Good Country for Social Entrepreneurs and Sustainable Development

Florian Kaefer -
Uruguay's sustainability innovation potential is the main focus of our conversation with Giselle Della Mea. It is the last of our series of interviews with some of the country's leading brand managers, film producers, policy makers, investors and entrepreneurs.
Interviews

Benjamín Liberoff on How Uruguay is Evolving as a Tourist Destination

Editorial Team -
Benjamín Liberoff, Uruguay's Vice Minister of Tourism, in this interview illustrates how the popular destination has changed over the years, what makes it unique in South America and where he likes to spend his own vacation.
Interviews

Martín Larre on Uruguay Being a Good Place for Investors

Editorial Team -
Serial entrepreneur Martín Larre in this interview tells us why he moved to Montevideo, Uruguay, and how his experience has been so far in the country. He also shares his view on what makes Uruguay a good place for investors and tech start-ups.
Interviews

Pablo Brenner on How PuntaTech Has Become the Meeting Place for IT in Uruguay

Florian Kaefer -
Pablo Brenner in this interview discusses the benefits of choosing Uruguay as place for IT start-ups and tells us how the annual networking event PuntaTech Meetup in Punta del Este has grown from a small gathering of friends to a flagship event attended by more than 1000 professionals across the region.
Interviews

Jorge Silveira Noble on Uruguay Being a Good Country for Tech Start-Ups

Florian Kaefer -
Jorge Silveira Noble, CEO of the Technological Laboratory of Uruguay (LATU), in this interview tells us how the institution attracts and supports entrepreneurs and tech start-ups.
Interviews

Martín Papich on How Uruguay Attracts and Incentivises Feature Film Productions

Florian Kaefer -
Martín Papich of the Uruguayan Film and Audiovisual Institute (ICAU) in this interview illustrates the many support mechanisms and funding available to national and international film productions considering Uruguay as filming destination.
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