Interviews

Our interviews with place brand experts provide unique insights into the thinking and experience of leading researchers and professionals in the fields of city branding, destination branding and -marketing, economic development, nation branding and public diplomacy. Interviews are by invitation only and based on peer-nominations to ensure highest quality and relevance.

Interviews

Jeremy Hildreth, the Indiana Jones of Branding

Editorial Team -
Jeremy Hildreth, "the Indiana Jones of Branding" in this interview discusses his work as place brand consultant and shares his thoughts on Simon Anholt and Wally Olins.
Interviews

Gustavo Koniszczer on Country Branding in Latin America

Editorial Team -
Country branding expert Gustavo Koniszczer of FutureBrand reflects on country brands in Latin America: place brand development, trends and challenges.
Interviews

Jörgen Eriksson & Svetlana Masjutina: A Dialogue on the Evolution of Place Management and Branding

Editorial Team -
Place Management experts Jörgen Eriksson and Svetlana Masjutina discuss place branding cases, challenges, and trends.
Interviews

Martin Boisen on City Branding, Marketing and Place Management

Editorial Team -
Martin Boisen reflects on his career as city branding scholar and advisor and shares his thoughts on the evolving field of place branding and marketing.
Interviews

Keith Dinnie, Place Branding Scholar and Advisor

Editorial Team -
Keith Dinnie in this interview shares his thoughts on the evolution of city branding practice and nation branding strategies, and offers best practice examples.
Interviews

Michael Gehrisch on Destination Marketing Trends, Strategies and Challenges

Editorial Team -
Michael Gehrisch reflects on his work as President of Destination Marketing Association International (DMAI), destination branding in the USA and destination marketing trends.
1...424344...48Page 43 of 48

Latest Insights:

Copyright © 2025 Käfer Place Insights & Publishing (TPBO). All rights reserved. Designed by Aatoon. Made with ♥ in Switzerland (& Around the World).