Our interviews with place brand experts provide unique insights into the thinking and experience of leading researchers and professionals in the fields of city branding, destination branding and -marketing, economic development, nation branding and public diplomacy. Interviews are by invitation only and based on peer-nominations to ensure highest quality and relevance.
Andy Levine on the Keys to Success in Place Marketing and Economic Development
Ed Burghard on Brand USA and Strengthening Brand America
Mihalis Kavaratzis on How to Succeed in Place Marketing
Hila Oren on Placemaking, City Branding and the Reputation of Tel Aviv
Magdalena Florek on City Branding and Destination Marketing
Maria Cristina Paganoni on City Branding and New Media
At The Place Brand Observer, we showcase impactful place brand stories and their link to sustainable development. Bridging research and practice, we highlight influential figures shaping the global identity and reputation of cities, regions, and countries. Our focus is on revealing their diverse success stories, insights and experiences.
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